Home > News Room > Notice Board

RDPAC 3rd Communications WG Meeting

 

Colleagues with Communication Dept in member companies,
We cordially invite you to join us in the upcoming working group meeting hosted in Beijing, Nov 5, 2009. Please kindly find below tentative agenda for your information and register online.
Deadline of online registration is set to Nov 3, 2009. For last minute registration, kindly contact Amy LI Tingting(litingting@rdpac.org).
Should you have any question please kindly contact us. Thanks! Looking forwards to seeing you.
Appendix 1 - Agenda

 

The 3rd Communications WG Meeting
November 5, 2009, Thursday
Venue: Meeting Room Violet, 2nd flr., Great Wall Sheraton Tel: +86 10 6590 5566
Add: No.10 North Dongsanhuan Rd., Chaoyang District, Beijing

 

Objectives
¨        Update members on RDPAC’s communications projects
¨        Reach consensus in members so as to get members’ support in project implementation 
Tentative Agenda 

Morning Session

1.         

09:00 – 09:10

Opening Remarks – Robert Siu

2.         

09:10 – 10:30

Working Group Meeting

 

¨        09:10 – 09:35 Review of on-going projects – Li Tingting

Ÿ   Media event to promote MRC, cooperating with CDMA

Ÿ   Media event to advocate drug quality

Ÿ   Website and upgrade (online trial)

Ÿ   Brochure re-print (content in Chinese finished, to be finished by early Dec)

Ÿ   Rx Journal Beijing Forum (early Dec)

Ÿ   Others

¨        09:35 – 10:00 Initial thoughts on next years’ Communications Projects – Wesley Wen

¨        10:00 – 10:30 Group discussion over next year’s projects – Wesley Wen

3.         

10:30 – 10:40

Tea Break

4.         

10:40 – 12:00

Internal Experience Sharing Session

 

¨        10:40 – 10:55 Experiences from HK - Robert SIU  (10’)

¨        10:55 – 11:10 Strategic Internal Communications - Wayne Li, Manager, Eli Lily (15’)

¨        11:10 – 11:25 Global CSR Program&Implementation in China - Linda Zhang, MDR-TB Executive, Eli Lily (15’)

¨        11:25 – 11:40 Jenny XIONG from Merck (15’)

¨        11:40 – 11:50 XI Qing from Wythe (10’)

¨        11:50 – 12:00 WANG Peng from Novo Nordisk (10’) 

5.         

12:00 – 13:00

Buffet Work Lunch (venue: Silk Road Trattoria, 1st flr.

Afternoon Session

6.         

13:00 – 17:00

New Media Training

 

¨      13:00 – 14:50 New media and its application – JIN Jianbin, School of Journalism and Communication, Tsinghua University (Profile: http://www.tsjc.tsinghua.edu.cn/index.php?id=140&styleid=2 )

¨       14:50 – 15:00 Tea Break

¨       15:00 – 16:50 Method of integrated marketing in digital times – LIU Xinhua, Chief Strategy Officer for Shunya Communications Group (Profile: http://ipra2008.chinapr.com.cn/English/ShowArticle.asp?ArticleID=131 )

¨      16:50 – 17:00 Closing Remarks – Robert Siu